Lego’s Smart Bricks explained: what they do, and what they don’t

Key Points:

• Lego has introduced Smart Bricks, a new product featuring a custom ASIC chip that enables interactive play without the need for internet connectivity or screens.
• The Smart Bricks utilize a proprietary Bluetooth-based protocol called BrickNet, which includes encryption and privacy controls, alleviating concerns about data collection and surveillance.
• Parents are advised to remain cautious but can find reassurance in Lego's claims that the devices do not record sound or include cameras, and there is no AI involved.

Technical Details: The Smart Bricks incorporate various sensors (accelerometers, light and sound) and communicate wirelessly using BrickNet. This system is designed to enhance children's play experiences while prioritizing privacy.

MITRE ATT&CK Techniques: Not applicable - informational content

IOCs Mentioned: None mentioned